CAREER HIGHLIGHT(S):
Founded 15 years ago, MAD Solutions is the Arab World’s first independent entertainment studio. Comprised of five subsidiaries, MAD is home to the world’s leading distributor of Arab films, the world’s largest promotional agency and management company for Arab creative talents, and a fully integrated marketing and creative consultancy. Boasting a rights library of more than 500 feature films, documentaries, and shorts, MAD is prolific in the financing, production, packaging, marketing, and releasing of Arab entertainment content that spans the gamut from festival prize-winners to commercial blockbusters. Headquartered in Cairo, MAD is also operational in the UAE, Lisbon, and New York, with representatives in Tunisia, Morocco, Palestine, Jordan, and Lebanon.

TWELVE-MONTH HIGHLIGHT(S):
MAD World: Known for its innovative marketing strategies and industry-building initiatives, MAD has a history of breaking new ground for Arab films and filmmakers. Its latest breakthrough was the launch at last year’s Cannes of MAD World — Arab cinema’s first global sales company.
Vogue Arabia: In honor of MAD Solutions’ 15th anniversary, Vogue Arabia magazine dedicated its April 2024 issue to an extensive profile of the company and its co-founders and executives; several of the superstars represented by its talent management division, MAD Celebrity, also graced three separate covers created for the magazine that month.
Hend Sabri: MAD's latest high-wattage addition to its talent roster is Tunisian-Egyptian actress Hend Sabri, who is now represented by the company throughout the MENA region.