As the region's biggest buyer of Arab films, so far, Rotana’s focus is on licensing
content to other regional streaming platforms rather than competing directly against them, hatching partnership deals with Wide
Khaliji and another with MBC Group to make its TV channels available on-demand to Shahid VIP subscribers. In collaboration with
Paris-based OTT platform Alchimie, they operate the SVOD movie channel AflamPlusTV across Europe.